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SHOW YOUR SUPPORT WHILE REACHING TENS OF THOUSANDS IN THE QUEER COMMUNITY!

Capital PRIDE is a week-long celebration commemorating the gay rights movement. 

The CAPITAL PRIDE Festival is the largest in upstate New York and one of the Capital Region’s biggest events. Each June, Capital PRIDE draws over 30,000 people in celebration of the LGBTQ community. This is the most important advertising opportunity to connect with LGBTQ community members. 

Benefits and Reach: Thousands of readers keep the PRIDE Guide as a souvenir of Capital PRIDE and re-read it throughout PRIDE Week and the entire year. Attendees take special note and remember ads with messages of support, celebration, unity, etc. By associating your message with Capital PRIDE, you directly link with the core identities of this important demographic.

The PRIDE Guide is a conversation piece- attendees notice and share with their friend’s ads that pique their interest because they are associated with PRIDE. PRIDE Guides are kept as commemorative souvenirs - your ad will be seen, and your message remembered beyond the celebration.

Each June, Capital PRIDE draws over 40,000 people in celebration of the LGBTQ community.

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➡️ AD GRAPHICS ARE DUE NO LATER THAN APRIL 18, 2025. IF YOU DO NOT HAVE YOUR GRAPHIC TODAY, YOU MAY UPLOAD IT LATER IN YOUR DASHBOARD.

Ad Size Requirements:

  • Full Page, Vertical Only, 7" wide x 10" tall
  • Half Page, Horizontal Only, 7" wide x 5" tall
  • Quarter Page, Vertical Only, 3.5" wide x 5" tall
  • Eighth Page, Horizontal Only, 3.5" wide x 2.5" tall

Production Requirements:

  • All ads should be submitted as an electronic file. PDF or JPEG formats only.
  • All files must be PC compatible.
  • Make sure that all fonts are embedded in PDF files.
  • Image resolution must be 300 dpi.
  • All ads must be submitted in CMYK format and use 100% black – this includes all components and/or layers within the ad.
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Please include your NAME and the word AD in your file name. If you do not have your Pride Guide Ad Graphic available yet, you may upload it in your dashboard no later than April 18, 2025.
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